Media analytics, measurement and ROI tracking are keys to success.
Building the plan is just the beginning. Now you need flawless execution, flexibility and stewardship to optimize your campaign. Media analytics, measurement and ROI tracking are key to this success. With M3D, our staff consistently designs and executes effective national and local media campaigns. We negotiate hard, track every buy and provide the support that achieves goals. With M3D’s weekly updates you’re never left in the dark. And when it comes time for the post analysis, there are no surprises. But M3D is not just about media performance it’s about providing solutions that impact sales.
What is M3D?
M3D is our proprietary media management software. It helps improve business economies by leveraging critical media and response data into insight and efficiency for our clients. It’s what we like to call media management with a 360-degree perspective.
The media system that keeps an eye on results.
“I need a media plan and I need it fast.”
We hear it all the time. With over 10 years of relevant media data, trends and results to draw upon, M3D helps us build efficient and effective plans – quickly. And with M3D as your media resource, you’ll have easy access to research, pricing and experience. What used to take weeks can now be done much faster at TEC Direct Media…powered by M3D.
Did all my media run as planned?
M3D offers a strategic advantage and protects your media investments. For example, by monitoring virtually all major broadcast and cable placements, we know every day how your campaign is clearing. If a media outlet makes a mistake we fix it fast. Most problems are remedied within flight. By using M3D, we’ve saved our clients hundreds of thousands of dollars by detecting incorrect media placements. M3D gives you protection and will insure that every dollar you place with us works as hard as it can.
Did someone say remnant?
You love the cost savings but maybe you think buying media this way is too risky. You’re afraid all your radio spots will air in the overnights or your TV spots will run the wrong programs. Or worse, they won’t run at all. With M3D you can buy remnant inventory and be assured it is clearing properly. M3D electronically tracks media placements and verifies them against each buy. The result – we’re delivering low cost DR placements with the accountability and guarantees of a general buy.