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Music Marketing: A Few Favorite Campaigns

Music Marketing
With the Grammy and Oscar award ceremonies around the corner, we were reminded of all the great music & entertainment campaigns we’ve had the privilege to work on over the last year. We’re celebrating our success using the most effective, targeted video, audio and display inventor
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Driving Ticket Sales & Tune In For SLS Nike SB World Tour

Driving ticket sales for SLS.
Founded by pro skateboarder Rob Dyrdek in 2010, Street League Skateboarding (SLS) was created to foster growth, popularity, and acceptance of street skateboarding worldwide.  Since then, SLS has evolved to become a platform that serves to excite the skateboarding community, educate bo
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Cross Platform Campaign Drives Tune-In for AOL On

cross platform plan drives tune-in for AOL On Connected.
AOL On was gearing up to launch its first ever original, long-form, digital series, CONNECTED.  The innovative docu-drama series captures American life through the eyes of six extraordinary New Yorkers, filmed and told by the characters themselves.  With a previous track record of suc
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Street League Skateboarding Nike SB Super Crown World Championship

Street League Skateboarding selected TEC Direct Media to provide media support for its 2014 SLS Nike SB World Tour—featuring new stops in Chicago and Los Angeles—as well as the first-ever SLS Pro Open season kick-off event.  Following its inaugural season with presenting partner Nike
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Sony Music Nashville – Music To Fly By

One of our recent and most well received programs is the security tray advertising program at Nashville's BNA International Airport. This innovative media platform provides an effective and exclusive engagement experience for air travelers in the Nashville, TN region. The key benefit
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Eminem – The Marshall Mathers LP 2

Eminem’s latest release is scored as the second highest debut of 2013 jumping to #1 on the Billboard 200 Chart. The album sold a total 792,000 units during it’s first week of release which began on November 5, 2013. Additionally, Interscope Records enjoyed the sixth-bigges
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TY KU Premium Sake & Spirits

TY KU Premium Sake & Spirits launched their first-ever national television advertising campaign in February 2013 (the first in the U.S. for any sake brand) to increase brand awareness and engage with their consumers. TY KU is the fastest growing sake brand, with sales exceeding aggre
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The Walking Dead Season 1

The Walking Dead Blu-Ray, Season 1
After waking from a coma in an abandoned hospital, police officer Rick Grimes finds the world he knew gone – ravaged by a zombie epidemic of apocalyptic proportions. Nearby, on the outskirts of Atlanta, a small encampment struggles to survive as ‘the dead’ stalk them
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