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Nice to Meet You!

Charles Fetterly

Charles Fetterly

Founder & President

Hello, I'm Chuck Fetterly. I founded TEC Direct Media in 2001. Since then the media landscape has certainly changed, however, I've evolved too. With experience in ad sales, broadcast media operations, online and offline media planning, buying and agency management, I enjoy being a strategic resource for our clients. I've managed media campaigns for music, entertainment, education, financial services, consumer products and non-profits. I spend a great deal of time leading the development of M3D, our proprietary media planning & buying platform. And, I also host a podcast called, Media In The Moment. When I'm not working you can probably find me on the water or a golf course.

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312-648-6330

We’re accepting new clients. Please drop me a line and let’s get started on your next media plan.

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OUR OFFICE LOCATION

231 S. LASALLE, STE. 2100
CHICAGO, IL  60604

Some of Our Recent Projects

Sierra Ferrell

Multi-Channel Campaign Drives Views and Post Engagement

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ticket sales for Old Sturbridge Village

Boosting Ticket Sales and Memberships for Old Sturbridge Village

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Wide graphic with 24 famous album covers

Music’s Best Media

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Three models walking down runway at fashion show

Launching a Reimagined L.A. Fashion Week

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Album Graphic - The Tipping Point by Tears for Fears

Digital Media Drives Sales Pre/Post Release

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nonprofit volunteers for a cause, one is giving a small bottle of water away

We Love A Good Cause

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Our Clients Say

Round Hill Records
"I cannot speak more highly of TEC Direct Media. They are not only consummate professionals, but are also communicative, transparent, and inventive. We use TEC Direct Media for all of our paid media needs and I would recommend them to anyone in need of these services."
Media & Public Relations Agency
"I've been impressed with TEC Direct's organization, understanding of the marketplace and overall delivery."
Fantasy Records
"Great leadership and people from top down...everyone I've ever dealt with at TEC - they are top notch."
Music Label
"A great one-stop shop for a number of different types of advertising. The team is very knowledgeable."
MWW
"TEC Direct is our go-to partner for planning all our OOH and TV campaigns. They turn around availability, options and out-of-the-box ideas at lightning speed and client-ready formats. We couldn’t do it without them!"
Immotion Studios
"TEC Direct does an outstanding job with execution and keeps our agency updated with the newest trends and opportunities in the digital space. They are the partner you are searching for when it comes to brainstorming various strategies.  They created a self-funding campaign for our new brand in just 4 weeks."
Croshal Entertainment Group
"TEC is instrumental to many of the projects at Croshal Entertainment Group and the achievements of our clients! We love working with them, they are professional and personable. We are so grateful to have a continuing relationship with Chuck and his staff members. We HIGHLY recommend their expertise to anyone who is looking for an advertising company that is also hands on through the entire process."
Music Label
"I love how efficient, communicative and transparent TEC Direct Media is when it comes to setting up and executing our campaigns."
Universal Music Enterprises
"TEC Direct Media is always very flexible and willing to make on-the-fly changes when needed in order to get the most out of each of my projects. We saw an increase in sales during our last campaign period so, mission accomplished!"
Capitol Records Nashville
"I have always been impressed with TEC Direct's consistent reporting throughout the life of a campaign and after. It's nice to know where our money is making an impact and in what ways; TEC Direct Media does the analysis for me!"
Concord Music Group
"A heartfelt thank you to you all for helping make James Taylor's "Before This World" debut at NUMBER ONE at Billboard!  It’s his first #1 ever in his career.  We really appreciate all your hard work; you are an integral part of the album’s success."
Triple 9 Management
"We are almost done with this tour and we couldn’t have done it without y’all.  I was just commenting that our ticket sales have picked up nicely.  Thank you so much!"
Health and Beauty Product
"TEC Direct Media is extraordinarily adaptive and predictive, delivering an abundance of market insight and data-driven results."
Rhino Entertainment
"Their media expertise in big events and entertainment immediately helped drive growth in ticket sales as well as viewership of our televised special. They are a trusted adviser and part of our continued success."
Music Label
"We work with TEC Direct because of their transparency. The whole team is really easy to communicate with and helps us immensely with strategy and execution, but more importantly, by keeping us in the know with expectations, successes and failures."
Street League Skateboarding
"Their media expertise in big events and entertainment immediately helped drive growth in ticket sales as well as viewership of our televised special.  They are a trusted adviser and part of our continued success."

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We plan and buy media for agencies, brands, and artists so they can generate awareness, acquire new customers and drive sales. 

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