We plan and buy media for agencies, brands, and artists so they can generate awareness, acquire new customers and drive sales.
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Target. Excite. Connect.
Your Catalyst for Connection
“Who are you targeting and how will you reach them?”
It’s how every media campaign begins.
With over two decades of experience and insights, our dedicated team of media managers is here to connect your brand with its fans and prospects.
Clients rave about our responsive and goal-driven approach, likening us to an in-house media agency.
Join the ranks of over 35 agencies and 500 companies who have achieved their KPIs through working with TEC Direct Media.
Every form of paid media
Get comprehensive support for your media strategy. Whether you need to supplement your existing media buy or want us to handle your entire media plan, we’ve got you covered. We plan and buy every form of paid media for you.
Who We Work With
Which best describes you?
Agencies
In this era of specialization, it’s not uncommon for some agencies to occasionally need a dedicated media planning or buying specialist.
Brands
We've helped dozens of established and emerging brands grow by using our low-cost buying tactics across all media channels.
Music & Entertainment
From emerging artists to Grammy winners! Our media campaigns create awareness, drive streams, views and downloads, and deliver big consumption and engagement numbers.
Let's Connect
Your media plan begins here
Let's make your campaign goals a reality. Share your vision with us, and together, we'll craft a tailored strategy to achieve your objectives. Connect with us today.
Represent a Media Company?
We're always looking for new media opportunities for our clients. Tell us how your media opportunities might help us achieve our clients' goals.
Accountability & Reporting
We strive for efficient investments, accurate placements and media plans that deliver the intended result. Our proprietary tool informs our media planning, buying, monitoring, and measurement of your campaigns. With our reporting interface at your fingertips, you’re never left in the dark.
Our
Case Studies
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Just the Facts
Need more time? We understand if you need to speak with someone on your team before setting your media planning and buying in motion. Download our agency fact sheet so you have the important stuff on hand.
Media Strategy Checklist
Take the guesswork out of media planning and begin by answering the right questions with our free resource.
CHARLES (Chuck) FETTERLY
PRESIDENT & FOUNDER
As owner and founder of TEC Direct Media, Chuck’s career spans radio, network Cable TV, in-house and independent media agencies. Under his leadership, TEC Direct Media has helped clients successfully use just about every form of paid media. Chuck is the host of the Media In The Moment podcast and one of the most sought-after speakers on media management today.
Our Values
Collaboration is central to everything we do at TEC Direct Media. We value diverse perspectives to tackle challenges and drive innovation. From team projects to open door policies, we prioritize collaboration at all levels.
We take great pride in performing our work with precision and integrity. We hold our team members to high standards of attention to detail, and our proprietary tools play a pivotal role in safeguarding the accuracy and effectiveness of our media investments.
We believe in the power of a focused strategy–grounded in insight and designed to drive results. It serves as our roadmap and we don’t make a move without a clear, data-informed plan to guide the way.
Relationships drive business forward. We grow and maintain meaningful connections across the industry, built on trust and mutual respect.
Media is evolving and so are we. Our staff completes ongoing education and training in all media channels to stay at the top of our industry. And we are eager to share our knowledge with our clients and each other.
Our clients can expect swift and thoughtful responses from our team. We understand that timely communication is key to success, and we’re committed to being a reliable partner every step of the way.
We streamline every step of our process to maximize results and minimize waste, ensuring that our clients get the most value from every media investment.
We want our clients to be successful. We focus on what works, ensuring that every decision and action is driven by measurable impact, so our clients achieve meaningful results.
Frequently Asked Questions
Who do you work with?
We plan and buy media for artists, brands and other agencies.
Do you have budget minimums?
In a word - no. We execute media campaigns starting at just a few thousand dollars per month all the way to multi-million-dollar campaigns, using a mix of today’s media.
Are you a B2C or B2B media agency?
Most of our clients are B2C, however we also manage B2B campaigns using our advanced digital targeting capabilities.
What are the top media channels you plan and buy?
If we had to pick right now, they are digital, broadcast, and outdoor media (but this changes monthly). We started as a TV agency in 2001. Today, we plan and buy almost every form of paid media.
What are your fees?
Before we begin any work, we discuss our fee structure so there are no surprises. Our fees are based on scope of work, the type of media you want us to manage and the total annual media investment. Ask us how you can become eligible for reduced fees.