Nice to Meet You!

Heidi Mader

Media Strategist

Hi, I'm Heidi Mader. For the last several years I've been helping clients navigate the very challenging media landscape. I'm part account executive and part media planner and buyer. I help our new business team, so I work with both new and existing clients, helping them navigate paid media solutions using online and offline media. I'm fortunate to have managed media for marketers in music, entertainment, non-profits, education, consumer package goods and emerging brands. I'm an aspiring influencer and help produce Media in The Moment, our agency podcast.

Drop Me a Line!
312-648-6339

We're accepting new clients. Please drop me a line and we'll get started with your next project!
Email Me
OUR OFFICE LOCATION

231 S. LASALLE, STE. 2100
CHICAGO, IL  60604

Our Billing Address

P.O. BOX 115
CLARENDON HILLS, IL  60514
ACCOUNTING@TEC-DIRECT.COM

Some of Our Recent Projects

Music's Best Media

Music’s Best Media

See Story
Los Angeles Fashion Week

Launching a Reimagined L.A. Fashion Week

See Story
TFF - Banner_PreRelease

Digital Media Drives Sales Pre/Post Release

See Story
nonprofit volunteers for a cause

We Love A Good Cause

See Story
linear tv connected tv

Linear & CTV Work Together

See Story
M148_ShowtimeComplete-LR (2 of 8)

Campaign Supports LGBTQ+ Communities

See Story
Specialized Bikes Turbo Como E-Bike

Radio and Outdoor Media Drive Sales for Specialized

See Story
BilliePrint01

For Your Consideration

See Story
Coco Goods Header

Retail Media Network Increases Sales for Emerging Brand

See Story
Balvin1

Driving Streams with Global Outdoor Campaign

See Story
yoshiko-940x529

Creating a Multi-Media Campaign

See Story
AintTooProud2

Digital Strategy Drives Streams and Sales

See Story
Be Fair Be Vegan Vigil

Non-Profit Increases Awareness & Engages Local Markets

See Story
AStarIsBorn_Soundtrack

Soundtrack Reaches #1 for 3 Weeks and Sets Other Records

See Story
Smiths3

OOH Activation Strategy Drives Online Engagement

See Story
generate qualified leads

Building D2C Sales Channel for Emerging Personal Care Brand

See Story
la la land

Delivering Sustained & Strategic Awareness

See Story
gaga1

Driving Tune In with Digital Video

See Story
Source: iStock

Driving University Enrollment

See Story

Low Cost Media Strategies to Promote Emerging Brands and Artists

See Story
Couple Kayaking

Driving Lead Generation During Open Enrollment

See Story
Mobile Ad Campaigns That Generate Results

Mobile Ad Campaign Extends Reach and Generates Results

See Story
Driving ticket sales for SLS.

Driving Ticket Sales & Tune In For SLS Nike SB World Tour

See Story
cross platform plan drives tune-in for AOL On Connected.

Cross Channel Campaign Drives Tune-In For AOL On

See Story

Reaching Fans. Old and New.

See Story
Programmatic Buying Drives Awareness, Ticket Sales

Programmatic Buying Delivers Efficient Awareness, Ticket Sales

See Story
Miranda Lambert Platinum Tour

Unique Mobile Creative Helps Deliver #1 Album

See Story
drive ticket sales

Milwaukee Auto Show

See Story
Consumer Engagement

Sony Music Nashville – Music To Fly By

See Story
brand awareness

TY KU Premium Sake & Spirits

See Story

Our
Clients Say

"

I cannot speak more highly of TEC Direct Media. They are not only consummate professionals, but are also communicative, transparent, and inventive. We use TEC Direct Media for all of our paid media needs and I would recommend them to anyone in need of these services.

— Round Hill Records

"

Great leadership and people from top down...everyone I've ever dealt with at TEC - they are top notch.

— Fantasy Records

"

TEC Direct is our go-to partner for planning all our OOH and TV campaigns. They turn around availability, options and out-of-the-box ideas at lightning speed and client-ready formats. We couldn’t do it without them!

— MWW

"

TEC Direct does an outstanding job with execution and keeps our agency updated with the newest trends and opportunities in the digital space. They are the partner you are searching for when it comes to brainstorming various strategies.  They created a self-funding campaign for our new brand in just 4 weeks.

— Immotion Studios

"

TEC Direct Media is always very flexible and willing to make on-the-fly changes when needed in order to get the most out of each of my projects. We saw an increase in sales during our last campaign period so, mission accomplished!

— Universal Music Enterprises

"

I have always been impressed with TEC Direct's consistent reporting throughout the life of a campaign and after. It's nice to know where our money is making an impact and in what ways; TEC Direct Media does the analysis for me!

— Capitol Records Nashville

"

A heartfelt thank you to you all for helping make James Taylor's "Before This World" debut at NUMBER ONE at Billboard!  It’s his first #1 ever in his career.  We really appreciate all your hard work; you are an integral part of the album’s success.

— Concord Music Group

"

Their media expertise in big events and entertainment immediately helped drive growth in ticket sales as well as viewership of our televised special.  They are a trusted adviser and part of our continued success.

— Street League Skateboarding

"

We are almost done with this tour and we couldn’t have done it without y’all.  I was just commenting that our ticket sales have picked up nicely.  Thank you so much!

— Triple 9 Management

"

TEC Direct Media is extraordinarily adaptive and predictive, delivering an abundance of market insight and data-driven results.

— Health and Beauty Product

"

Their media expertise in big events and entertainment immediately helped drive growth in ticket sales as well as viewership of our televised special. They are a trusted adviser and part of our continued success.

— Rhino Entertainment

Let’s Talk

Explore

Newsletter

Receive Special Media Insights