TEC Direct manages media from our home in Chicago's loop.
Maximize Your Media Invesment
Ask our media team how you can improve your share of voice by using our low cost media buying tactics - online or offline.
Manage Media with M3D!
M3D is our proprietary media system. It helps improve business economies by leveraging critical media & response data into insight and efficiency for our clients.
From compilations to Grammy winners! We manage 200+ releases annually delivering big SoundScan numbers with a media buying strategy that saves money.
Our media plans have increased the Netflix queue demand, improved Amazon sales rank and driven overall sales of DVD and Blu-ray releases.
We've been a key resource when the tour needs to improve sales before a show. We pack the seats by using our heads.
With our DR media experience, we know how to lower your CPL, improve conversion to drive down your CPO and get you some impressive ROI.
Our Clients Judge How Successful We Are...
We believe a media plan is successful only when our client's say so. Of course executing it flawlessly, generating results and delivering the kind of ROI that makes the client so happy they come back for more...doesn't hurt either.
The best foundation for a media plan is sound research and healthy dose of experience. In addition to metrics like reach and frequency, CPP's or CPM's, we combine all relevant research and past experience to deliver the kind of media plan that will be efficient and effective.
Media Buying and Stewardship
Building the plan is just the beginning. Now you need flawless execution, flexibility and stewardship to optimize your campaign. Our staff consistently executes national and local media campaigns that impact sales. We negotiate hard, track every buy and provide the support that achieves goals. And with media monitoring from M3D, you're never left in the dark.
Access and Leverage
TEC Direct manages media 52 weeks a year so we're constantly in touch with media sellers to create opportunities and execute the right solutions fast and efficiently. We often have access to opportunistically priced media and our successful "Hot Buys" program has been a client favorite for over eight years. We've complemented many a plan with these strategic media placements at steeply discounted pricing.
TEC is a valuable and crucial partner on my DVD projects. They are highly strategic in targeting my core game, horror, and college demos with their media plans which have a significant effect on first week sales.
Anchor Bay Entertainment
Our 2012 tour campaign was a huge success. TEC Direct embedded a turn-key mobile contest into our national TV advertising that generated over 20,000 fan engagements. This data provides valuable insights that Warped Tour and our sponsors can utilize in the future.
Vans Warped Tour
I have always been impressed with TEC Direct's consistent reporting throughout the life of a campaign and after. It's nice to know where our money is making an impact and in what ways; TEC does the analysis for me!
Capitol Records Nashville
When managing our music release campaigns we like working with TEC Direct Media for three reasons: speed, ease, and expertise.
Sony Music Entertainment
Founded in 2001 with one client and an industry's worth of knowledge, we set out to change the way media is managed and delivered. Over ten years later, TEC Direct has managed media for several categories... from Lady Gaga to metal polish...to guitars and gadgets.